After what feels like years waiting – honestly, didn’t we first hear about the opening of & Other Stories Dublin (where A|Wear used to be on Grafton St; Victoria’s Secret is apparently going into the building formerly known as BT2) about a decade ago? – we finally have a date: H&M‘s eldest, coolest sibling will open its doors on December 9th. (I don’t usually do posts dedicated to just one brand, because, y’know, that’s what sponsored posts are for, but I thought I’d make an exception due to excitement.)
Er, what’s & Other Stories?
If you’ve never had the pleasure, & Other Stories is the newest in H&M’s line of shops – joining its parent company and the middle sibling, Cos, to make up the trio. Style-wise, H&M is definitely the youngest, but Cos and & Other Stories (pronounced “und Other Stories” by the Scandis working at H&M) are defined by more than just age ranges; where Cos is all boxy shapes and minimalism, often taking its design cues from art and architecture, & Other Stories is more feminine in silhouette, with a lot of nods to current catwalk trends, and (like H&M and Cos) they do great basics – this scoop-neck tee is pretty perfect IMO.
Let’s talk about sizing
Size-wise, I find & Other Stories pretty faithful – unlike H&M’s recent forays into insanity – and wear a size 40 / UK 12 there, as I do in River Island and Topshop, although I’m a 14 in Penneys and often a 16 in H&M! And in terms of price, & Other Stories is pretty close to Cos, with anything sequinned, embellished or embroidered increasing in price – along French Connection or (lately) Topshop lines.
& Other Stories – the experience
Regardless of whether you like the clothes, the shops themselves are always worth a visit – they’re laid out to be more like experiences than retail spaces, with shoes and bags displayed, art gallery-style, on shelves and along walls, and large sections devoted to lingerie and beauty (packaging is gorgeous, and they do really cute – and good – make-up).
That being said, I do like the clothes – a lot – and I’ve yet to take a trip to an & Other Stories shop without making a purchase, which makes the Grafton St shop opening a dangerous proposition, to say the least. Here are just a few of the pieces I have my beady little eyes on.
The term “rip-off” may be a little strong, but this shirt pays serious homage to Gucci A/W ’16 – and at €95, it’s a darn sight cheaper. I’d have to try it on, mind you, to see exactly where on my breasts those emoji eyebrows would sit.
This is the kind of jumper (€55) I would wear to death, and it’s pretty good value for a wool blend.
Ever since cutting my hair, I’ve found it hard to find dresses I like and that suit me (V-necks, especially, are difficult because I feel like there’s just too much flesh on show!), but this little black number (€85), with its high neck and polka dots, is gorgeous.
I bought a very similar pair of shoes – in white – in H&M a few weeks back, and I love them, so these gold heels (€85, and not too high, which is important!) really appeal to me too.
These mules (also €85) were my favourite piece at the & Other Stories press day in Dublin recently, so I will definitely be seeking them out when the shop opens. The colour! The fabric! Love at first sight.
Like I said, I need more dresses in my life, and I love everything about this – the print, the shape, the length and the neckline and the price (€55).
This crepe blouse (€65) feels very 1980s to me (in a good way), and would also be way more versatile than its sequins suggest – pair it with a blazer, for example, and it’s just a plain white top. Smart.
I love this little hooded jacket (€175) because it reminds me so much of the costumes from Stranger Things (the best show on Netflix this year, and if you haven’t watched it yet, I’m so jealous!).
Lastly, these (€125) are the perfect A/W boots. I actually have a list (okay, I have a list for everything) of “things I need to buy” and “ankle boots I can walk in” is #1. & Other Stories, generally speaking, does a great line in leather shoes – so, if you only had 10 minutes to scope it out, I’d head straight for the shoe department.
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