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Instagram Stories vs Snapchat: we have a winner!

Instagram Stories vs Snapchat Rosemary Mac Cabe

In the great battle of 2017 – Instagram Stories vs Snapchat – who will come out on top? Is it all about numbers, or are there other factors to consider?

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Snapchat: Is it really just a shallow, pointless waste of time?

Snapchat pointless waste of time Rosemary Mac Cabe

A recent Irish Times article claims that Snapchat is shallow, pointless, self-serving and – ultimately – a waste of time. Could that possibly be true?!

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Amrezy v Shayla – the problem with social media

Amrezy v Shayla social media negativity

If you’re anything like me, you won’t even know why Amrezy v Shayla is happening, or even who they are –beauty bloggers whose once blossoming friendship has soured. It’s in the news – or, rather, on online gossip sites – today because Amrezy lost her composure with former BFF Shayla on Snapchat yesterday, making Amrezy v Shayla […]

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The drive so far – me, myself and my Volkswagen

A few months ago, I wrote a feature – about my life, my work and my car – for the Volkswagen Ireland magazine. Here it is, complete with photographs of me, Bonzo, Coileán and my Volkswagen up!

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Influencer? Let’s face it – I’ve been called worse…

There’s been so much talk about what it means to be a digital influencer that it seems as if we’ve lost sight of the wood for the trees. Here’s why I’m happy to be called an influencer.

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